Ordered on purpose, not sorted for convenience.

“Only people that are asleep, make no mistakes.”

“The consumer isnt a moron; she is your wife”

— David Ogilvy

“Hope tells a flattering tale.”

“Opportunity handled well leads to more opportunity.”

“Problems are just opportunities in work clothes.”

“The path to success is paved with mistakes handled well.”

“See the world for what it is not what you wish it to be.”

“Mediocrity is always invisible until passion shows up and exposes it.”

“I strongly believe, for all babies and a significant number of grownups, curiosity is a better motivator than money.”

— Elwyn Berlekamp

“One wants to be loved, failing that, admired, failing that, feared, failing that, detested and despised. One wants to instill in people some kind of feeling. The soul shudders before the void and wants contact at any price.”

— Hjalmar Söderberg

“In for a penny, in for a pound”

“A king may move a man, a father may claim a son, but that man can also move himself, and only then does that man truly begin his own game. Remember that howsoever you are played or by whom, your soul is in your keeping alone, even though those who presume to play you be kings or men of power. When you stand before God, you cannot say, "But I was told by others to do thus," or that virtue was not convenient at the time. This will not suffice. Remember that.”

— King Baldwin IV, Kingdom of Heaven (2005)